By now we know Social Media Advertising is here to stay. Facebook was at the forefront in customer targeting that has been the game changer not just in our ability to communicate but in our ability to market directly to those we want to reach.
At MySocialAccounts, we can identify potential customers by their hobbies. With as little as $5 a day we had customers increase their sales exponentially so you can compete with the big corporations with our help.
But which platforms are the best for businesses to use? In order to create a successful social strategy, you have to be familiar with how they work. We have provided a list of the Best Social Media Platforms for Marketing 2017 and acquiring new clients from a business to customer instead of a B2B model. If using a B2B model this list would change but only in ranking.
1. Facebook | Best Social Media Platforms for Marketing 2017
With more than 1.871 billion users, Facebook comprises of the largest blend of demographics of any social platform. It provides an extraordinary medium for your business to connect with your prospective customers all around the world. And from an advertising perspective, it’s the easiest to manage and allows for the best possible targeting.
2. Instagram | Best Social Media Platforms for Marketing 2017
We use this popular photo-sharing platform with a call to action button to reach the impulse buyer. We’ll also offer a free giveaway or discount for those who purchase or participate in the current promotion our customer has agreed to run.
3. Pinterest | Best Social Media Platforms for Marketing 2017
Only use this channel if you have great images to share. Quality images are likely to go viral on this site due to its visual nature. If your image is pinned by a highly-followed member, it has the potential to be viewed by millions. It’s also great for promoting products adding the Amazon link to their books also helps boost sales.
4. Yelp | Best Social Media Platforms for Marketing 2017
Yelp is critical for businesses today. If you don’t have an active strategy to build reviews on Yelp, your customers may do it for you soon enough. All it takes is one poor review to harm your abilities to build your social platform. Asking your customers to review your business on Yelp prevents any negative review from standing out and completely skewing your rating
5. YouTube | Best Social Media Platforms for Marketing 2017
Aside from being the second largest search engine, YouTube is owned by Google. So when it comes to search engine optimization, videos are more likely to appear in search results than other websites. With Google’s acquisition of YouTube, Youtube has really high authority on content that is properly posted.
6. Twitter | Best Social Media Platforms for Marketing 2017
Twitter’s value lies in its ability for your posts to go viral: the more people share your posts and “retweet” your content, the more followers you will attain. Hashtags make a big difference in building momentum for your posts, so pay attention to what is trending today and include relevant hashtags.
7. LinkedIn | Best Social Media Platforms for Marketing 2017
If you are working in a B2B field, this is the social media network for you. Connecting with business professionals in any industry is easiest with LinkedIn as it allows you to target them by industry, job title, etc. As with all social media, LinkedIn prioritizes relationship building more than any other. Businesses should establish Groups in your target niche or industry and invite others in your target market to join.
Remember just because Facebook has 1.871 billion users does not necessarily mean that Facebook is the right social media platform for your company make sure your Social Media Agency knows which is the right Social media platform is right for your company.